is the premier destination for the world’s most sophisticated shoppers
Who We Are
At World’s Best, we are dedicated to answering the question: “What is the best in the world?” From fine jewelry to custom jeeps, we discover and curate the finest products from around the globe and showcase them for those seeking the very best for their homes, their families and their lifestyle.
World’s Best is the first place to look when you are searching for the most exquisite items for your home, art collection, fashion and luxury lifestyle.
Explore our extraordinary collections and discover the World’s Best.
World’s Best is the vision of founding partners, Robert Steele, a former top executive at PepsiCo, and Kevin Chow, an experienced e-commerce entrepreneur. Steele and Chow joined together to create a legendary online destination where discerning shoppers could truly find “the best of the best” products from around the globe. They wanted to spare shoppers the hours of research necessary to find these extraordinary merchants and their incomparable products. They wanted to showcase the finest merchants and manufacturers in the world whose passion and determination to create the very best inspire us and bring us so much joy in our lives.
Now, sophisticated shoppers can discover the best in one beautiful site and purchase exceptional items with a simple click from anywhere in the world.
Kevin is focused on building World's Best into the preeminent global platform and discovery destination for the world's most affluent consumers. His expertise is in product development and marketing, with a focus on enhancing user experience.
Prior to co-founding World's Best, Kevin founded a product discovery platform which grew to over a hundred thousand members within a year. He has worked as an internet marketing consultant for multiple global e-commerce brands from the U.S., Asia, and Europe. Kevin began his career in the private bank at JP Morgan advising high net-worth individuals. He graduated with a BA in Economics and Mathematics from Yale University.
Kevin has a passion for Aston Martin, Breitling, and fine dining.
Robert oversees the growth of our global brand and partnerships with leading merchants. He is constantly seeking to answer the question: “What is the best?”
Previously, Robert was a division president at PepsiCo and a senior executive in the entertainment industry. He has a wealth of experience building major brands in the U.S., Europe and the Pacific Rim. He holds an MBA from the UCLA Anderson School of Management, a Juris Doctorate from Boston College Law School and a BA from Tufts University.
Robert has a passion for Ferrari, watch collecting, and travel.
Read about The World's Best Promise